Josie Patella

Josie Patella joined Waterstone Human Capital in May 2023 as a Senior Partner. In this role, she helps client organizations build and foster high-performing cultures, accelerating growth with an enterprise suite of services including executive search, culture advisory, surveys, leadership coaching, and consulting.


With over two decades of experience in sales and marketing leadership roles, Josie is a proven catalyst for growth, turnarounds, and revitalized performance. Before joining Waterstone in May 2023, Josie was President of the Western Canadian Region at National Tire Distributors, where she successfully led the business across four provinces and 11 distribution centers. Her leadership played a significant role in the organization’s acquisition by Groupe Touchette in late 2022. Prior to that, she held Vice President roles at technology companies LexisNexis Canada, Workopolis, and Grand & Toy, where she excelled in leading culture and performance transformation and revitalization. Josie also served in senior sales leadership positions at Rogers and Purolator, where she empowered distribution and supply chain organizations.


Josie’s strength lies in her firsthand experience gained at every level of sales and in every phase of growth. Her ability to personally relate to the demands and required competencies of various business challenges enables her to intuitively optimize strategies, uplevel teams, and get the most from every player.


Josie holds a Bachelor of Arts from the University of Western Ontario