Performance Marketing Manager

Greater Vancouver, BC, Canada

Are you a brand and digital professional with at least seven years’ experience in a creative consumer environment? Do you have experience leading and executing projects using a diverse digital marketing stack? If yes, this may be the role for you.

We’re leading the search for a Performance Marketing Manager on behalf of our client, a Canadian-based leader in the travel and hospitality industry.  Reporting to the Vice President, Marketing, the Performance Marketing Manager will be accountable for growing the largest segment of the business and for helping systemize the recruitment, training and management of junior brand managers for other segments and channels.

The Performance Marketing Manager’s mission is to quickly get revenue and profits back to pre-COVID levels, then grow them 25% per annum – all while enhancing the brand. They will: have full P & L accountability for the business line; lead the strategy development and execution for the business line; champion the existing brand strategy and find creative ways to implement the brand across the business line; manage third-party providers and consultants as well as the internal digital team; and stay on top of consumer, industry and customer trends and advise on how the company can increase margins.

The ideal candidate will: be highly collaborative; have excellent people and project management skills; be a strong relationship builder with both internal and external stakeholders; be experienced in owning marketing budgets; have a passion for digital marketing but be a business and brand leader first and foremost. Travel or industry-related experience is an asset but not required.

This is an exciting opportunity for a creative problem-solver with a strong track record of meeting or exceeding business objectives, who’s excited by the challenge of helping to grow a uniquely Canadian brand.

All responses are sent to Waterstone Human Capital. Please indicate your interest in Project #0311-0002S. Please note: Only candidates selected for an interview will be contacted.