Natalie Yeadon
Natalie worked in the pharmaceutical industry for over 18 years in a variety of sales, marketing, and early brand commercialization management roles, both in Canada and the US in several different therapeutic areas. She is Co-founder and CEO of Impetus Digital, which acts as the “spark” behind sustained healthcare stakeholder communication, collaboration, education, and insight synthesis. They do this through their InSite Platform® in the form of InSite Touchpoints™ and InSite Events™, and have been leveraging their best-in-class asynchronous and synchronous virtual tools over the past 14 years for pharmaceutical companies across the globe. Natalie is also the host of the Podcast “Healthcare Goes Digital,” available on all podcast outlets, and author of the book “The Healthcare Heretic,” available on both Amazon and Audible.